246: Meet Katie White and Learn How She's Turned Her Massage and Yoga Business Into Her Dream Career

In this episode you'll learn: What Somatic Yoga is and why Katie decided to focus on offering it in her business Her own journey and who she built a successful business (while also generating passive income) The key ways to market massage as an ongoing treatment Her tips for building the right team and then empowering your employees What core values Katie seeks out in new employees The biggest missteps she has taken and the changes she made to lead her to where she is today How Katie is creating relationships with other businesses in her community, and benefiting her members in the process Why you should be developing a strong marketing plan well in advance LINKS: http://courtenaymassagetherapy.com/ https://www.facebook.com/courtenaymassagetherapy/