#247 Anthony Mullane - Sales Data: Your Secret Weapon

Daniel catches up with Anthony Mullane, Co-Founder and Country Head of CUB. With almost a decade of experience building CUB into Australia's fastest growing members club for business owners alongside Daniel, Anthony is an expert in sales, leadership, and driving growth. Daniel and Anthony discuss why sales must remain a core focus for any business, how to use sales data to convert more clients, and dive into the lessons learned from nearly ten years of building a thriving national network.