EPISODE · Dec 5, 2023 · 29 MIN

#249 - Google Ads für Beginner

from Listen & Grow - Der Business-Podcast für Marketing, Vertrieb, Service & CRM · host HubSpot

In dieser Folge sprechen Janina Jechorek, Senior Marketing Managerin bei HubSpot und Christopher Klug, Senior Partner Success Manager bei Google, über Google Ads Best Practices und welche Elemente neue Werbetreibende in ihren Google Anzeigekampagnen nicht vergessen sollten. Themen: [03:36] Aktuelle Herausforderung bei der Leadgenerierung [06:31] Google Ads zur Leadgenerierung [07:51] Integration Google Ads & HubSpot [11:08] Welche Elemente sind bei der ersten Suchkampagne zu beachten? [12:51] Best Practices Anzeigentext [15:04] Best practices: Keywords [17:23] Best practices: Bidding [21:11] Best practices: Angebot & Budget [24:13] Best practices; Leads generieren [26:46] 3 Empfehlungen für neue Werbetreibende In der Show erwähnt: https://offers.hubspot.de/google-ads Feedback? Gerne an [email protected] Mehr über uns unter: https://www.hubspot.de/podcasts/listen-and-grow

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#249 - Google Ads für Beginner

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