25: Hiring for Heart: Liel Cheri’s Guide to Building a Caring Team episode artwork

EPISODE · Apr 15, 2025 · 37 MIN

25: Hiring for Heart: Liel Cheri’s Guide to Building a Caring Team

from True Grime Stories · host Jeannie Henderson

“If you want peace of mind and have quality of life, don't try to figure things out on your own.” - Liel Cheri Sign up for a FREE call with Jeannie. Click the link here: https://debbiesardone.com/coachjeannie. Ready to turn your grime story into a success story? Get a free strategy session with CBF Coach Jeannie Henderson and learn about how Cleaning Business Fundamentals will give you the proven strategies you need to grow a thriving, profitable cleaning business.  _______ Episode Summary: In this episode of True Grime Stories, I sit down with the amazing Liel Cheri, founder of Cinderella’s Cleaning Maid Services in Georgetown, Texas. In less than three years, Liel and her husband turned their post-pandemic restart into a nearly 7-figure cleaning business—and she shares exactly how they did it. Liel opens up about the chaos of turnover, the emotional weight of starting over, and the game-changing decision to implement structured systems. You'll hear how she learned to interview differently, build loyalty, and inspire team members who actually care. If you’re struggling with hiring or holding on to good people—this episode will give you clarity, encouragement, and real steps forward. Key Topics: Restarting a cleaning business after losing it allOvercoming high employee turnover with the right systemsThe power of building a strong, caring team cultureHow to identify values-aligned employees during interviewsUsing structured team meetings to build connection and trustCreating a pay structure that encourages loyalty and excellenceShifting from chaos to a systematized, scalable operationEmpowering team members to take pride in their workWhy caring about your team translates to long-term successLeveraging CBF tools to create processes that stick Guest’s Information:  Learn more about Cinderella’s Cleaning Maid Services at www.cinderella-serv.comCBF (Cleaning Business Fundamentals) – A business coaching program  Subscribe to True Grime Stories and be sure to click the links below to learn more and connect with us on social media for more tips and insights Connect with Jeannie: Website: jeanniehenderson.comFacebook: https://www.facebook.com/JeannieHendersonConsulting/Instagram: https://www.instagram.com/jeanniehendersonLinkedin: https://www.linkedin.com/in/jeanniehenderson

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25: Hiring for Heart: Liel Cheri’s Guide to Building a Caring Team

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