EPISODE · Jan 8, 2025 · 35 MIN

25: Introducing the Brand & Market Podcast

from The Brand & Market Podcast - Turning Airbnb Listings into Legacies

Introducing the new and improved Brand & Market Podcast! In this episode, I'm sharing the process of rebranding the Ali Rae Haney show into Brand & Market. Join me in this deep dive into the behind the scenes of rebranding, plus my biggest takeaways and lessons learned. Time-stamps:My history in business (3:49)Identifying my new ideal client (8:21)The process of rebranding (10:40)Brand & Market’s mission statement (14:15)My personal and brand values (14:59)50% off Flodesk (18:14)Understanding my new audience (18:55)Updating my online presence (20:19)The website and the podcast (23:47)Lessons learned from the rebrand (27:12)Positive wins and reflections from the process (29:39)Three major takeaways (32:37)Mentioned in This Episode:50% off your first year subscription to Flodesk: brandandmarket.co/flodeskBrand Audit Checklist: https://view.flodesk.com/pages/64c48af32ea391e2b9a7efb5Website: brandandmarket.coInstagram: instagram.com/brandandmarket.co

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This episode is 35 minutes long.

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This episode was published on January 8, 2025.

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