25. Q&A with Libby Balsiger
from The Cutting Onions Podcast Hosted by Bobby Shaw
Welcome to The Cutting Onions Podcast where we celebrate culture that develops leaders. In today’s episode of The Cutting Onions Podcast I sit down with Libby Balsiger, founder of Chica Communications, where she is passionate about advancing socially conscious efforts that underscore corporate integrity and global responsibility. Libby was also one of the early marketing leaders at Chipotle when it was all about grassroots and field marketing strategies. She did some incredible work in building the brand in those early days when sales weren’t great, there was doubt about whether we’d make it in California, and the moment that changed everything. Libby and I talked about how her work at Chipotle influenced her in the important work she is doing now around growing creative startups, many of which are led by female entrepreneurs and helping them market their businesses. Libby is an incredible leader and is continuing to make a huge impact in organizational culture and in the lives of those creating that culture. She is an inspiring mentor for so many leaders looking to do big things. It was such a pleasure chatting with her. She’s the real deal. Here is my conversation with Libby Balsiger. See you on the other side.
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