25 years later, 9/11 conspiracies rage on. How do we elevate the truth?

On September 11, 2001, Americans experienced the worst attack on U.S. soil in the country’s history. Millions witnessed the event in-person or on television, with wall-to-wall coverage the entire day. News about what happened, why it happened and who was responsible flooded the media, creating a chaotic and often confusing timeline of events detailing what unfolded before our eyes. And just as quickly arose new narratives: conspiracy theories claiming the attack was secretly performed by the U.S. government, sacrificing nearly 3,000 American lives for its own causes. 25 years later, those false narratives persist, now more mainstream than ever before. So how do we combat these dangerous, deplorable misinformation campaigns in order to preserve the true story of September 11?