25 Years of Rodial: Revolutionizing Skincare and Complexion Innovation with Founder Maria Hatzistefanis

Rodial is a luxury beauty brand founded by Maria Hatzistefanis in 1999, a London-based entrepreneur and bestselling author. Driven by a vision to create targeted, results-driven products, she identified a gap in the market for skincare solutions that deliver both instant and long-term benefits. With no external investment, Maria built the brand from a small backroom operation, and today, Rodial is a global powerhouse, sold in over 10,000 stores across 35 countries. The brand’s iconic products, including Bee Venom, Dragons Blood, and the Banana Lowlighter, have earned a cult following, revolutionizing the beauty industry. Celebrating 25 years of innovation, Maria continues to be a champion for self-funded businesses and serves as a mentor on Dragons’ Den, where she shares her expertise in building a profitable, independent business.In this episode, Maria also discusses:Rediscovering her passion and creativity after getting fired in bankingThe gap in the market 25 years ago in skincareTheir pandemic viral makeup secret- Banana LowlighterSelf-funding a brand and what it entailsTheir iconic Dragon’s Blood Sculpting Gel We hope you enjoy this episode and gain valuable insights into Maria’s journey and the growth of www.us.rodial.com. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Rodial at www.us.rodial.com and on Instagram at @grownalchemistThis episode is sponsored by Shopify.Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glamThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co