251. Your message is bigger than you (and that's the point)

What is a brand? A brand is how you show up to the world. It’s how you articulate your unique voice and expertise to clients. If you’re new to promoting your brand, you may wonder where or how to start.Join me as I talk with Luna Battalia, an expert on brand strategy and design, about the ins and outs of how to discover and refine your authentic brand voice. Building your brand can positively impact your business—from vetting great clients to enhancing client engagement—and you can do it in a way that reduces stress through clear, distinct messaging.Luna is a leadership mentor and the founder of Caru Creative, a full-spectrum creative brand studio, and the creator of Animist Branding, a psychology-driven approach to marketing shaped by her master’s in spiritual psychology and 15-plus years at the intersection of digital marketing and buyer behavior. She partners with leading mission-driven women entrepreneurs building a personal brand world that reflects the depth and impact they lead with. Luna’s all about building legacies over businesses and seeing women communicate the value they bring with bold, unignorable confidence.Listen to this episode to learn more about how to pave the way for improved sales efficiency, attracting just the right client, and enhancing client experience—even before signing on the dotted line.Show notes:Get Luna’s signature course Messenger | Master the Art of Being Heard. The course supports entrepreneurs with Brand Messaging, content creation, and copywriting through storytelling. Use the code BEYOND for 10% discount.Get to know Luna:WebsiteInstagram @lunabattaliaLinkedInBook recommendation:The Invitation, by Oriah Mountain DreamerFollow me on:Instagram @stacyennisFacebook @stacyenniscreativeLinkedInYouTube @stacyennisauthorTo submit a question, email [email protected] or visit stacyennis.com/contact and fill out the form on the page.