#252 - Creating an Artist Experience

The youth of today, are our future in the music business. Brandon Pankey has created a program to help assist high schoolers and college students get a foot in the door. As Vice President of Business Development & Operations for Live Nation Urban, Brandon Pankey proves integral to the planning, positioning, and execution of marquee annual events and initiatives, ensuring the ultimate audience experience along the way. These include The Roots Picnic where he serves as an official producer and offers his local expertise firsthand, Broccoli City, Strength of a Woman Festival, ONEMusicfest, Lil Weezyana, and more. He was also recently named to Ebony's prestigious Power 100, Variety's Hollywood New Leaders, and Billboard's Hip Hop Power Players lists. Apart from his role at Live Nation, Brandon has started APEX (Artist Present Experiences), an advertising video-on-demand streaming service focused on original & licensed scripted and unscripted content curated for and by music artists. He also maintains a connection to academia and his hometown of Philadelphia as he previously served as an adjunct professor at Drexel University and guest lectured at various universities including Harvard, NYU, Berklee, and UNC Chapel Hill. He is also executive director of a nonprofit that gives students hands-on experience in the entertainment industry called the DASH program. © 2023 Lotta Dogs Productions LLC Showrunner and Executive Producer Emeritus: Tom Sabella Producer and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Noshville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy. Website: If you would like to be a guest on the show, please submit a request to: [email protected] If you're interested in becoming a sponsor for the show, let us know and we'll send you a media / sponsorship kit to you. Contact us at [email protected] The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2023 Lotta Dogs Productions, LLC, All rights reserved.