#253 How Real Estate Agents Rank Higher with Google, Social Media & AI with Michael Tritthart

This episode is brought to you by HalloCasa, the SEO-ranked digital business card for real estate agents. Looking to find the right agent, no matter where you are?Visit https://home.hallocasa.com to discover and connect with top real estate agents globally.In this episode of HalloCasa, we sit down with Michael Tritthart, international lead generation instructor and real estate tech trainer, to break down how agents can build a powerful digital presence using social media, Google tools, SEO, and AI.Michael shares decades of experience training real estate professionals and walks through what truly matters today—from optimizing your Google Business Profile and Google MyMaps, to leveraging AI tools and large language models like ChatGPT to improve visibility and ranking.This episode is packed with practical, actionable strategies for agents who want to stand out online without burning out or over-automating their business.Episode Chapters:00:01:40 Introduction and early career00:05:40 Priorities when creating a digital presence00:07:40 Why Google Business Profile is essential00:12:40 Leveraging Google MyMaps for visibility00:14:40 AI tools to increase online ranking00:22:40 Ranking as a real estate agent on ChatGPT & LLMs00:25:40 Operational execution tips for agents00:33:40 Balancing authenticity and automation00:37:40 AI trends and their impact on real estate00:44:40 Final advice and how to connect with MichaelWhether you’re a new agent or an experienced professional, this conversation will help you future-proof your digital presence and stay competitive in an AI-driven market.Contact Information:https://www.linkedin.com/in/technologytraining/http://www.michaeltritthart.com/