255: The Game of Life with Shelby Matussak of Dead Lemon Games

Summary Welcome back to the Startup Junkies Podcast! In this episode, Shelby Matussak joins our hosts Jeff Amerine, Caleb Talley and Davis McEntire to discuss his transition from unemployment to board game creator. From making a passion project into a business, the importance of face-to-face human interaction, and why asking for help is so hard as an entrepreneur; this episode is packed with helpful information. As founder of Dead Lemon Games and creator of the new board game hit Lonely Undead, Shelby's grit, optimism, and creativity inspired all of us here at Startup Junkie! Thanks for tuning in!   Shownotes (1:17) Introducing Shelby Matussak (1:49) Introducing Dead Lemon Games & Lonely Undead (5:52) Displacement of Unemployment (12:59) Board Games & Pandemic Parameters (15:53) Funding Dead Lemon Games (18:36) Co-Founder Scott Forbush & Round Mountain Coffee (23:55) Advice to first-time Creators (26:43) Defining Future Success (30:20) Advice to Younger Self (32:30)Wrap Up   Links Caleb Talley Jeff Amerine Davis McEntire Shelby Matussak Dead Lemon Games Lonely Undead Facebook Page Lonely Undead Kickstarter Lonely Undead Instagram BoardGamesOnABus Scott Forbush Round Mountain Coffee   Quotes "I don't think there's any substitute for being in a physical space, with a number of people, and being set forth with a problem or an objective and having to work together to sort of accomplish a shared goal. Whether it be a friendly competition or it could be cooperatively. "(5:22)   "[On product feedback] And as a new entrepreneur, start small, start close to yourself, like, look at your friends, look at your family, see what resources you have… maybe you can figure out how to weave them into your process." (25:56)   Definitely don't take on everything yourself. Even if they're small tasks and you have friends that can help... if you do have to kind of crunch some numbers and outsource a couple of things to make and keep yourself sane, do that, that's way more important. (31:55)   https://www.startupjunkie.org/ https://wlj.com/