EPISODE · Apr 28, 2025 · 41 MIN
256: Negotiating As A Successful Entrepreneur
from ART of Feminine NEGOTIATION · host Cindy Watson and Ashley Lacer
Becoming a successful entrepreneur isn't just about having a great idea — it's about negotiating every step of the journey. From navigating partnerships to managing rapid growth and overcoming unexpected challenges, success requires strategy, resilience, and heart. In this discussion, we will look at what it really means to bargain your way to business success and how you can differentiate yourself in any sector by establishing credibility, producing high-quality work, and adhering to your vision. In today's episode, Ashley Lacer will join your host Cindy Watson; they will discuss Negotiating As A Successful Entrepreneur. Ashley Lacer, founder of Michelle Mae, is a seasoned expert in retail and manufacturing. She started Michelle Mae to address the fashion industry's need for consistent sizing and high-quality materials, following her success with her retail brand, Ella Lane. Under her leadership, Michelle Mae has grown 80%, all while maintaining a less than 1% return rate. Despite challenges like wildfires and rapid growth, Ashley's commitment to size-inclusive, high-quality fashion has remained steadfast. She prides herself on building strong, trusting relationships with partners and providing marketing content that showcases both standard and plus-size models. Join Michelle Mae and experience the difference that Ashley's expertise brings to the fashion industry. In this episode, we will discover: The importance of communication with your clients How to earn respect and trust How to shift your mindset around failure How do you personally decide when to stand your ground versus when to concede How to deal with bullies How to leverage connection and mentorship to help foster empowerment within whatever industry? And many more! Learn more about Ashley: Website: https://www.michellemaewholesale.com/ ellalane.com If you're looking to up-level your negotiation skills, I have everything from online to group to my signature one-on-one mastermind & VIP experiences available to help you better leverage your innate power to get more of what you want and deserve in life. Check out our website at www.artofFeminineNegotiation.com if that sounds interesting to you. Get Cindy's book here: Amazon https://www.amazon.com/Art-Feminine-Negotiation-Boardroom-Bedroom-ebook/dp/B0B8KPCYZP?inf_contact_key=94d07c699eea186d2adfbddfef6fb9e2&inf_contact_key=013613337189d4d12be8d2bca3c26821680f8914173f9191b1c0223e68310bb1 EBook https://www.amazon.com/Art-Feminine-Negotiation-Boardroom-Bedroom-ebook/dp/B0B8KPCYZP?inf_contact_key=94d07c699eea186d2adfbddfef6fb9e2&inf_contact_key=013613337189d4d12be8d2bca3c26821680f8914173f9191b1c0223e68310bb1 Barnes and Noble https://www.barnesandnoble.com/w/the-art-of-feminine-negotiation-cindy-watson/1141499614?ean=9781631959776 CONNECT WITH CINDY: Website: www.womenonpurpose.ca Facebook: https://www.facebook.com/womenonpurposecommunity/ Instagram: https://www.instagram.com/womenonpurposecoaching/ LinkedIn: linkedin.com/in/thecindywatson Show: https://www.womenonpurpose.ca/media/podcast-2/ (X) Twitter: https://twitter.com/womenonpurpose1 YouTube:https://www.youtube.com/@hersuasion Email:[email protected]
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256: Negotiating As A Successful Entrepreneur
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