EPISODE · May 25, 2023 · 30 MIN
#257: Pricing For Freelancers: 5 Ways To Set Your Rates | Back To Basics
from 6 Figure Creative · host Brian Hood
This week we're tackling a challenge we all face as creatives: how should we price our work? Getting this right is a huge deal, but damn it can be tricky! Pricing your services isn't just about picking a random number. A lot of us tend to set our rates by looking at what others charge or by trusting our gut. If that sounds like you, no shame, but this is the #1 way you end up undervaluing your work and undercharging. Part of this is about self-confidence, part of it's the fear of losing a gig. If you're thinking, "That's totally me, always underpricing", it's all good. We've all been there. The key is to recognize this pattern and aim to break it. You've got to develop a solid strategy for setting rates that truly reflect your worth. So, are you ready to take a deep dive into the sometimes-intimidating world of pricing? Let's kick the undercharging habit in the A$$ and figure out a better way to price your services. In this episode, we'll walk through five different ways you can price your services. We'll dive into each method, discuss the pros and cons, and give you the tools you need to decide which one works best for you. In this episode you’ll discover: The minimum income goal for any freelancer The consequences you face as a low-earning creative Overworking yourself with low rates How to price your services Using value-based pricing for your business Protecting yourself with flat rate pricing How to keep clients consistently coming back The gutsy payment method that big agencies can use For full show notes, visit https://6figurecreative.com/257
What this episode covers
This week we're tackling a challenge we all face as creatives: how should we price our work? Getting this right is a huge deal, but damn it can be tricky! Pricing your services isn't just about picking a random number. A lot of us tend to set our rates by looking at what others charge or by trusting our gut. If that sounds like you, no shame, but this is the #1 way you end up undervaluing your work and undercharging. Part of this is about self-confidence, part of it's the fear of losing a gig. If you're thinking, "That's totally me, always underpricing", it's all good. We've all been there. The key is to recognize this pattern and aim to break it. You've got to develop a solid strategy for setting rates that truly reflect your worth. So, are you ready to take a deep dive into the sometimes-intimidating world of pricing? Let's kick the undercharging habit in the A$$ and figure out a better way to price your services. In this episode, we'll walk through five different ways you can price your services. We'll dive into each method, discuss the pros and cons, and give you the tools you need to decide which one works best for you. In this episode you’ll discover: The minimum income goal for any freelancer The consequences you face as a low-earning creative Overworking yourself with low rates How to price your services Using value-based pricing for your business Protecting yourself with flat rate pricing How to keep clients consistently coming back The gutsy payment method that big agencies can use For full show notes, visit https://6figurecreative.com/257
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#257: Pricing For Freelancers: 5 Ways To Set Your Rates | Back To Basics
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