258. Are They Copying You? Your Guide to Handling Retail Competition Part 1: Why Product Overlap Happens in Retail — and What It Could Mean for Your Store

This is Part 1 of a special 2-part series on one of the most common and heated topics in indie retail: competition and product overlap. If you've ever walked into another store and seen your best-selling product on their shelves, you know the mix of frustration and fear it can trigger. In this episode, I break down why product overlap happens in retail, why it feels so personal, and what it really means for your business. We'll look at the emotions behind these moments, the realities of supply and demand, and why processing your reaction first is key to making better long-term decisions. For show notes, including links to the documentary and resources I mentioned in this episode, visit www.savvyshopkeeper.com/episode258  Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here: Website: Savvy ShopkeeperInstagram: @savvyshopkeeperMastermind Group: Master Shopkeepers