258: [UNICORN] What Telehealth & Practice Ownership is Really Like as a PA

Meet Kathryn Werner, PA-C, a highly experienced physician associate (PA) and the founder of White Pine Mental Health & Wellness. In this episode, Kathryn shares her journey of creating her own practice, which she established in 2019 to align her career with her life goals and values while delivering high-quality care to her patients. She provides insights into the importance of finding work that aligns with one's needs while offering exceptional care. Kathryn sheds light on the challenges and triumphs of building her practice from the ground up and how she was able to scale it into a flourishing, patient-focused organization that she loves. She also discusses her collaboration with Certified PA Consulting, where she helps other PAs start their own practices through 1:1 consulting, the Practice Building Blueprint group program, and specialized marketing support. The conversation explores how her partnership with this consulting organization allowed her to expand her reach and share her expertise with others. You'll hear Kathryn passionately talk about the invaluable nature of collaboration in practice ownership and the significance of creating practices that truly fit the needs of both practitioners and their patients. She also emphasizes the importance of prioritizing one's own needs and reworking things when necessary to ensure fulfillment. Whether you're a PA or simply interested in entrepreneurship within healthcare, this episode is brimming with insights and practical advice on building a sustainable practice from someone who has successfully done it herself. Tune in for an inspiring conversation! SPONSORS ⁠PROMISED LAND MEATS⁠ ⁠www.promisedlandmeats.com⁠ FREED AI [DISCOUNT CODE: PA50] https://www.getfreed.ai/ CONNECT with KATHRYN WHITE PINE HEALTH www.whitepinemhw.com CPAC CONSULTING certifiedpaconsulting.com COACHING ⁠1-ON-1 NEGOTIATION CONSULT ⁠https://calendly.com/the-pa-is-in/negotiate⁠⁠  ⁠FREE 30-MINUTE COACHING CONSULT⁠ ⁠⁠https://calendly.com/the-pa-is-in/gen-call⁠ ⁠  LINKS EPISODE BLOG POST ⁠https://www.tracybingaman.com/blog⁠ ⁠TRACY ON INSTAGRAM ⁠https://www.instagram.com/mrstracybingaman/⁠⁠ ⁠TRACY ON LINKEDIN ⁠https://www.linkedin.com/in/tracybingaman/⁠⁠