259 I Left My Job And Took A Risk...& It Paid Off! Xenia Chen, Founder of Threads

Xenia Chen is the founder of Threads.Threads is a modern hosiery, tights and intimates brand, born out of her frustrations with the hosiery shopping experience during her time working in finance. By cutting out the middleman and working directly with our Italian factory, they're able to offer customers a luxurious and high-quality pair of tights at a fraction of the going price. Threads has been featured in Marie Claire, The TODAY Show, FLARE, FASHION Magazine, Byrdie, Cityline, Yahoo! Style, CBC The National, THE KIT, and many other media outlets.https://www.instagram.com/threads.co/In this episode, we talk about...Starting her company from a personal pain point that she was experiencingGiving up what the ‘immigrant version’ of success looked like to her parents and paving her own pathHow to know when something is an idea vs. a callingQuitting her corporate job in investment banking to go full time with ThreadsWhy it’s vital to have a supportive friend group The surprising niche that Threads is now servingHow she launched the business with 200+ names and emailsHow she balances her time as a founder and keeps with with ‘wearing many hats’Email List: Steal the Tools, Templates & Frameworks that help me to run my 6-figure Online Business! Subscribe now >>Free Online Course for New Business Owners: Ready to start your Online Business? In just 5 days, you could have the entire business plan mapped out… Enroll free >>Private Business & Marketing Coaching: Over 200 clients can’t be wrong. Learn more >>Listen on Spotify, Apple Podcast, or YouTubeLet’s connect on Instagram or find out more about Private Business Coaching on my WebsiteThanks to our show sponsor, Healthy Planet Canada. Use code VISIONARY2022 at checkout to save 10% on any online order over $50Unlock the potential of your Business and your Mindset in just 90 days