259 Make Something Once, Sell It Forever

Send us Fan Mail2-10x your email list size in just 3 steps 📩 https://datadrivenmarketing.co/guideAbbie Emmons built a YouTube channel closing in on 600,000 subscribers, 7,000 students across her courses, a Patreon membership she 10x'd in six months, and a traditionally published book on the way. And she teaches people how to write novels. In this episode, I sit down with Abbie to pull apart how she actually built and runs her business. We get into the move from Patreon to her own membership site, why she prices and sells courses both inside and outside the membership, and how she turned $3 templates into a surprisingly meaningful revenue stream by simply deciding to stop giving them away for free.One moment that really stood out was Abbie describing how a single quiz video brought in around a THOUSAND new email subscribers. We also get honest about something a lot of creators struggle with. Abbie openly says her courses "kind of sit dormant" when she isn't actively promoting them, and the two of them dig into why that happens and what to do about it. I walk through the problem-agitation-solution email framework we use to give creators a real reason to talk about their courses, not just when something new launches.If you're building a creator-led course business and you've ever felt weird about promoting what you've made, this one's for you.Check out Abbie's work:🌐 http://www.abbieemmonsauthor.com📸 http://www.instagram.com/makeyourstorymatter▶️ http://www.youtube.com/abbieemmons