26. The Surprising Power of Self Sacrifice in Building a Wellness Empire with Allyse Cirillo

Send us Fan MailSelf sacrifice is not always about giving more of yourself away. Sometimes it means giving up what no longer serves you so you can finally choose yourself.In this episode, Robina is joined by Allyse Cirillo, founder and CEO of Saint Jo Skincare, to talk about the burnout behind what looked like a highly successful corporate career. Allyse shares how years of pouring into her work left her disconnected from herself, and how committing to just one thing for herself each day began changing her health, confidence, relationships, and ultimately her career.Those small choices eventually grew into bigger ones, from changing her habits and setting boundaries to walking away from relationships and routines that no longer supported where she was going. Allyse also shares how her own wellness journey inspired Saint Jo and her mission to help women care for themselves through clean beauty, movement, and intentional daily rituals.In this episode, they share:• Why success on paper can still leave you feeling disconnected from yourself• How one small act of self care can build momentum for much bigger change• The difference between sacrificing your health and making intentional sacrifices for your future• Why putting yourself first can strengthen your confidence, relationships, and business• How Allyse turned her personal wellness journey into a brand designed to help other women do the sameConnect with Allyse:• Instagram: @shop.saintjo | @cirilloallyse• Website: shopsaintjo.com• The Beauty Potential: On Home Inspo TV Support the showConnect with Robina:• Substack: Becoming Her • Website: routeofhealing.com• Instagram: @routeofhealing• Quiz: Personalized Hormone Balance Reset