260 - 6 Smart Questions - How to Know if You're Ready to Add a More Expensive Product or Service episode artwork

EPISODE · Apr 22, 2025 · 59 MIN

260 - 6 Smart Questions - How to Know if You're Ready to Add a More Expensive Product or Service

from Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works

You've got clients. You're delivering results. But maybe you're starting to feel maxed out… or wondering if there's a smarter way to grow. In this episode your hosts, Suzi Dafnis and Michelle Falzon, dive into 6 powerful questions to help you know if it's time to introduce a higher-priced product or service into your product suite — and how to do it in a way that increases your profit, deepens client transformation, and adds spaciousness to your business. If you've been sitting on an idea for a premium offer — or not sure what it would even look like — this is the episode for you. Listen to This Episode to Hear More About: -> The subtle clues your audience is giving you that they want something more -> Why growing your revenue doesn't always require new leads -> What clients really pay more for (hint: it's not more sessions or longer programs) -> A smart way to structure your offer suite so you can help more people — without burning out -> A powerful mindset shift that makes selling more expensive products feel aligned and value-driven -> The 7 drivers that increase perceived value and justify a higher price -> Why adding a more expensive product might actually help you serve more people — not fewer -> How to know if your current offer is enough of a foundation for going premium -> The single mindset shift that makes pricing a $5K offer feel just as easy as a $497 one -> What high-ticket buyers are really looking for (it's not what you think) -> A simple pricing tier model that could triple your revenue — without needing more leads -> How to spot the "hidden premium offer" sitting inside your existing program or service -> Why some offers feel harder to sell at $500 than others do at $5,000 -> And so much more… Also Mentioned in This Episode: Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. https://her-business.lpages.co/herbusiness-mastermind/?utm_source=Website&utm_medium=General&utm_campaign=HerBusiness-Mastermind Join the HerBusiness Network Find out what this is Australia's leading network for women business owners. https://her-business.lpages.co/request-an-invitation/?utm_source=Website&utm_medium=General&utm_campaign=membership-waitlist Episode 5: Getting Customers to the Top of Your Mountain https://herbusiness.com/podcast/05-getting-customers-to-the-top-of-your-mountain Episode 66: Turning Content into Sales With "The Problem/Solution Dance" https://herbusiness.com/podcast/66-turning-content-sales-problemsolution-dance/ Amanda Farmer – Your Strata Property https://yourstrataproperty.com.au/ Tasha Jennings – Conceive Baby & Your Fertile Pantry https://tashajennings.com.au/ Kristy-Lee Heighway Billett - People Powered Business https://www.peoplepoweredbusiness.com.au/   We'd love to hear from you! Got a bonus idea from today's episode? Let us know over at the Content Sells Podcast Facebook Page. Enjoying the show?Help us reach more women in business by leaving a review on Apple Podcasts. It means the world to us!

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260 - 6 Smart Questions - How to Know if You're Ready to Add a More Expensive Product or Service

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How long is this episode of Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works?

This episode is 59 minutes long.

When was this Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works episode published?

This episode was published on April 22, 2025.

What is this episode about?

You've got clients. You're delivering results. But maybe you're starting to feel maxed out… or wondering if there's a smarter way to grow. In this episode your hosts, Suzi Dafnis and Michelle Falzon, dive into 6 powerful questions to help you know...

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