260 - Oniomanía o compra compulsiva en la conducta del consumidor

from Marketing Talks: Podcast de Francisco Torreblanca

Programa en Radio Villena Cadena Ser con Monika Rendón y Francisco Torreblanca. En esta ocasión hablamos sobre un tema muy interesante, transversal y extrapolable a cualquier sector y mercado: Oniomanía o compra compulsiva en la conducta del consumidor. Un trastorno psicológico cuyo síntoma es un deseo desenfrenado por comprar sin una necesidad real.

Episode metadata supplied by the publisher feed · Published Apr 2, 2021

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This episode was published on April 2, 2021.

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