260 Stop Launching New Courses. Do This Instead.

Send us Fan MailGet your tripwire product ideas here: 👉🏼 https://datadrivenmarketing.co/tripwireNatalia Rethmeyer had 80,000 YouTube subscribers and not a single person on her email list. No tripwire, no funnel, no strategy. Just videos going out every week into what felt like a void.That's where Dominik sat down with her for this one, and what came out of it was one of the more honest conversations we've had on the show about what it actually takes to build something that lasts.Natalia moved to Germany from Ukraine 12 years ago, couldn't speak the language despite three years of studying it, worked as a waitress while trying to get her masters, and eventually built Learn German Fast into a proper online course business with a team, a feedback system, and a list that grows by around 4,000 subscribers every month.She doesn't chase trends. She hasn't launched a new product in years. And her revenue keeps growing anyway.They get into how her email promotions actually work, why she sends around 20 emails in a two-week window and why it works, where her funnel has real gaps (Dominik is pretty direct about that), how she built a course with live teacher feedback that nobody else in her space was doing, and what she'd go back and tell herself if she could.Her answer to that last one is not what you'd expect.Dominik also pushes her on surveys, tripwires, order bumps, and the stuff most course creators avoid thinking about. She takes all of it in good spirit and it makes for a genuinely useful conversation.I think you'll like this one.Check out Natalia's work:🌐  https://learngermanfast.de/📸  https://www.instagram.com/learn.german.fast/▶️  https://www.youtube.com/c/LearnGermanFast