262 The Ebbs & Flows of Running a Business | Sara Monika & Kelsey Reidl

Running a business can often seem like a rollercoaster ride full of surprises — some exhilarating and others more challenging. The ebbs and flows of entrepreneurship are inevitable: sometimes the sales are booming, other times your sales strategy needs to be re-examined; one day the income is rolling in, the next day you’re living on the edge of your seat and feel like your business is about to combust.Despite these ups & downs, we usually wake up in the morning with a renewed zest and a passion for creation - and I know that today's guest and I share that in common. In this podcast episode, Sara Monika and I sit down at my house to catch up on the past 12 months of business and life.We take a look at how best to navigate through both good times & not so great ones as well as examine tips for maximizing success in any kind of situation along the entrepreneurial journey. In this episode, we also discuss...- what's on our mind as we navigate the first few months of the year- what's been working (& not working) when it comes to growth and marketing strategy- what our goals and dreams are for 2023 (& beyond!)- how Sara has navigated Motherhood alongside running her business, and sooooo much moreIf you don't know Sara, she is a documentary wedding photographer for free-spirited & sentimental couples based in Toronto and she is a business coach and host of the Shine + Thrive Podcast.Follow her on Instagram here: https://www.instagram.com/saramonikaphoto/-Thanks for tuning into the podcast, visionary!My name is Kelsey Reidl and I am a Results-Driven Marketer