263. Why Video Is the Most Powerful Marketing Tool with Tyler Lessard

This week on the Grow Your Business Podcast, Tyler Lessard joins Ryan to share their common love for marketing and how positioning yourself correctly can help you grow your sales in your business. This episode is a must for any business owner that wants to grow their business and pitch better ideas to clients. Key Takeaways Understanding the true potential of video production allows you to increase your sales without spending too much money.   Video production is just another way of delivering your business message to your client.  There are hidden video production skills that can be used to grow your business. About Tyler Lessard  Tyler is the VP Marketing and Chief Video Strategist at Vidyard, co-author of The Visual Sale,  host of the annual Video-in-Business Awards, and frequent content producer for all things video in marketing and  sales. In this Episode Inspiration for Tyler's book [04:45] The public reaction to Tyler's book [07:01] The impact of video in business [13:23] Where and how video can be used on businesses [21:51] How to immediately impact sales and closing rates with only 6 videos [24:39] The 100 new clients video you should make [32:03] Where to get inspiration for your business videos [40:25] How StreamYard works [43:11] How to get in touch with Tyler [50:03] Links Sign up for the 5 Day Challenge The Visual Sale, by Tyler Lessard Find Tyler Lessard on LinkedIn Check out Vidyard Follow Vidyard on Facebook | Instagram | Twitter Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Join the Grow Your Video Business Facebook Group What's your question for the podcast? Share a video or audio response! Additional Links: Check out the full show notes page Do you have something to share on this podcast? Fill out this form here. If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!