266. Why You Should Delete Email Subscribers (Yes, Really) episode artwork

EPISODE · Apr 24, 2025 · 32 MIN

266. Why You Should Delete Email Subscribers (Yes, Really)

from The Launch Lounge Podcast · host Salome Schillack

Ready to boost your email engagement and conversion rates by deleting subscribers? (Yes, really!) 🚀 Is your online course business suffering from the "big list, low engagement" problem? After watching my open rates plummet below 10% despite having 10,000 subscribers, I made the tough decision to delete 40% of my list—and it completely transformed my results. In this episode, I'm sharing why inactive subscribers are silently killing your deliverability, damaging your sender reputation, and costing you money every month. 🔥 In This Episode: Discover why chasing list size is a vanity metric that's hurting your business Learn the simple 3-phase system to clean your list while preserving valuable relationships Implement an automated process to maintain list health with minimal effort See how a smaller, engaged list massively outperforms a larger, disinterested one Ready to implement the stacked launch strategy in your next launch? Apply for one of our two VIP agency spots opening in May at thelaunchlounge.com/agency and let us help you scale without the stress!   💚 💚 💚  Salome Get full show notes here Follow The Launch Lounge on Instagram.

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266. Why You Should Delete Email Subscribers (Yes, Really)

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This episode was published on April 24, 2025.

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Ready to boost your email engagement and conversion rates by deleting subscribers? (Yes, really!) 🚀 Is your online course business suffering from the "big list, low engagement" problem? After watching my open rates plummet below 10% despite having...

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