EPISODE · Jul 6, 2026 · 40 MIN
267 From a €5 Ebook to €7,500 Coaching
from The Art of Selling Online Courses · host John Ainsworth
Send us Fan MailTimotej Bonifer grew up in Slovenia, never studied English formally, and now coaches entrepreneurs around the world to sound like native speakers. His secret? Twelve years on a microphone playing video games. The same habit that probably worried his parents turned out to be the thing that built his entire career.Dominik sat down with Timotej to talk about how he built Flip English, what it actually takes to turn an obsession into a business, and why he genuinely believes non-native speakers make better English teachers than the natives do. That last one tends to annoy people. Timotej makes a pretty good case for it.They also get into the real stuff, the Facebook ads that do the heavy lifting, a Black Friday email disaster that tanked his deliverability for a year, why his School community experiments mostly flopped, how he went from doing every sales call himself to building a team of ten coaches, and the moment he raised his price to seven and a half thousand euros and a client just said yes without blinking.There's a lot of honesty in this one. Timotej doesn't sugarcoat what went wrong, and his advice to his younger self, the kid with the headset on streaming to a few hundred people on Twitch, is just two words: sell earlier.If you're building a course or coaching business and thinking about where to focus your energy, I think you'll find something useful here.Check out Timotej's work:🌐 https://timotejbonifer.com/📸 https://www.instagram.com/timotejbonifer/▶️ https://www.youtube.com/@timotejbonifer
What this episode covers
Send us Fan Mail Timotej Bonifer grew up in Slovenia, never studied English formally, and now coaches entrepreneurs around the world to sound like native speakers. His secret? Twelve years on a microphone playing video games. The same habit that probably worried his parents turned out to be the thing that built his entire career. Dominik sat down with Timotej to talk about how he built Flip English, what it actually takes to turn an obsession into a business, and why he genuinely believes no...
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267 From a €5 Ebook to €7,500 Coaching
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