267: Ignite Culture: Margaret Graziano on Leadership and Integrity

In this episode of Leading to Profit, host Kevin Bees and Margaret Graziano talk about insightful resources on culture and the mind, from Dr Hawkinson's The Map of the Consciousness to Marc Andreessen's Race for Technical Supremacy. This episode is a breakdown of leadership, business systems and the consciousness of business owners.   Margaret Graziano, "Magi," is the CEO of KeenAlignment and author of Wall Street Journal's bestseller Ignite Culture. She has dedicated her life to serving owners, executive teams, and established leaders as they transform their culture from the inside out. As a keynote speaker and coach, she helps people unlock their potential.   Key Topics The Power and Freedom Line: Magi discusses how Dave Hawkinson's The Map of Consciousness gave her insight into business culture and her book. The SCULPT Process: Stop, Connect, Understand, Listen, Process, Take action The need to cultivate an environment for emergence: Magi discusses the value of businesses to foster an environment where leaders are created and can thrive. "Where am I out of integrity?" Magi asks herself this question to realign her values as a keynote speaker and coach. Resources:  Margaret's website: https://www.margaretgraziano.com/ Margaret's Book: Ignite Culture: Empowering and Leading a Healthy, High-Performance Organization from the Inside Out   Episodes/References mentioned:  Leading to Profit EP 235 Magda Kay Leading to Profit EP 9-10 Daniel H. Pink Part 1 & Part 2 Marc Andreesen's The Battle for Tech Supremacy If you want to create a reliable cash flow for your business, I have some tools and resources that can help.   Take the Profit Scorecard (3 minutes) and identify where you are leaking profit now – click here.