268: Zigging When Others Zag: Creating Success on Your Terms with Kate Toon

Are you working for your business, or is your business working for you? Our podcast guest this week has figured out the system to make her business support her ideal lifestyle. Kate Toon, business owner and award winning online marketer, has helped tens of thousands of business owners grow their businesses in unique ways. Kate, the author of Six Figures in School Hours, and Six Figures While You Sleep shares her insights on how to build a successful, fulfilling business while maintaining a balanced life. In This Episode: -> How to shape your ideal work week while remaining realistic with your expectations (a.k.a. Why the 4-hour work week is impractical for most people.) -> Dive into the online digital marketing techniques that have propelled Kate's success, including email marketing techniques, her SEO secrets, and all things messaging. -> Learn Kate's strategies for managing your time effectively – and get the scoop on how she manages to fit in time for family, work, her successful memberships, fitness goals, and more without burnout. -> Discover Kate's secrets to living a highly productive life that doesn't burn her out. -> Understand the importance of defining your own path to success and embracing your individuality – and how to leverage your uniqueness as a 'misfit entrepreneur'. -> Kate shares strategies on how to stand out in a crowded market, find your ideal audience, and go against the grain to create a unique and successful business. For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast. Mentioned in This Episode: -> HerBusiness Network -> Frances Pratt, Metisan