269 A World of No Excuses • Jenny Nieters

To most, acupuncture is a curious riddle. An ancient medical art whose theories are poetic, and healing outcomes seem lopsided considering the gentle stimulation of a thin needle. And regardless of context or complaint, the goal remains the same as it was millennia ago: restoring balance to the whole being. While our medicine has gained significant traction poking its way into the mainstream healthcare landscape, the journey has been non-linear and, at times, haphazard. But from our conversation with this episode's guest, perhaps trust and mutual respect are the catalysts to bridge the still-existent gap and facilitate the confluence of ancient medicine with modern culture. In this conversation with Jenny Nieters, we discuss her clinical work as the team acupuncturist for the San Francisco 49ers, the place of East Asian Medicine in sports medicine, and her personal experience enhancing physical performance for both elite professionals and active patients looking to maintain their strength and mobility. We also touch on the need for soft skills as a practitioner, including simplifying and communicating the 'magic' of acupuncture, being present, inviting mutual respect, and creating space for trust. Listen into this discussion on acupuncture in sports medicine, the experience, the challenges, and the opportunities it holds.