269. Pourquoi il est nécessaire de justifier ses tarifs

from J'peux Pas J'ai Business par TheBBoost · host TheBBoost

Vos tarifs font partie intégrante de votre stratégie marketing !Car oui, un prix n’est pas juste un prix ! Votre tarif n’est pas juste un chiffre sur une feuille, c’est aussi un argument marketing et le reflet direct de votre positionnement sur le marché 😄Mais alors, comment alors fixer ses tarifs pour attirer le type de clients que l'on souhaite accompagner ? C’est ce que l’on va voir aujourd’hui ! ✨ Au programme : ➡️ À quel point vos tarifs reflètent votre positionnement marketing ? (exemple à l'appui)➡️ À quel point vos tarifs influent sur la perception que vos clients ont de votre business ?➡️ 4 questions à vous poser pour fixer vos tarifs et être cohérent avec votre image de marque En résumé, à la fin de cet épisode, vous saurez exactement comment mettre en cohérence votre positionnement, votre image de marque et les prix que vous pratiquez. Vous aurez également une trame de questions à vous poser la prochaine fois que vous devrez fixer un tarif dans votre business 😏✨ Épisodes recommandés :244. 5 étapes pour fixer ses tarifs en tant qu’entrepreneur26. 5 astuces sur la psychologie des prix✨ Chapitres :01:30 - Justifier ses tarifs, c'est-à-dire ?10:30 - Que répondre à un client qui vous dit “c’est trop cher” ?15:00 - 4 questions à se poser pour déterminer son tarif optimal18:42 - Les 2 choses à retenir sur la tarification de vos offres✨ Dans cet épisode on va parler de : Comment fixer ses tarifs, tarification, prix d’une offre, justifier ses tarifs, positionnement marketing, image de marque, branding, astuce business, booster son business, business en ligne, conseils business, coach business, conseils entrepreneuriat, structurer son business, trouver des clients🎙️ N'oubliez pas de vous abonner pour ne manquer aucun épisode. Et si cet épisode vous plaît, n'hésitez pas à laisser une note et un commentaire sur Apple Podcast, Spotify ou votre plateforme d'écoute ! Cela aide le podcast à atterrir dans les oreilles de plus d’entrepreneurs (et à me booster à continuer à produire de nouveaux épisodes).Si vous aimez les podcasts sur les astuces business et conseils entrepreneuriat comme Marketing Square, Le Gratin ou encore, Géneration Do it Yourself ou Marketing Mania, vous aimerez J’peux Pas J’ai Business !—————————————✨ Retrouvez les shownotes de ce podcast✨ En savoir plus sur le Bootcamp Signed., mon accompagnement business ✨ [Quiz] Quel type d’entrepreneur êtes-vous ? ✨ Venez me rejoindre sur InstagramHébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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This episode was published on April 22, 2024.

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