27 Best of 2025 Replay: The Most Loved Episode for 2025 - The 5 Money Personas and Limiting Beliefs

As we wrap up 2025, we’re revisiting the episode that resonated more than any other this year - Episode 16: Are You a Spender, Planner or Avoider? The 5 Money Personas and the Limiting Beliefs Holding You Back. This conversation struck a chord because it helped women see themselves clearly, in the behaviours, habits, and the stories we carry about money. In this episode, we unpack the five core money personas, how they show up in everyday life, and the beliefs that can either support your progress or hold you back. What really made this episode a standout was the pop-culture reference we used to tie it all together. With Sex and the City as our theme, we explored how Carrie, Charlotte, Miranda and Samantha each represent a different relationship with money, and why recognising yourself in one of them can be surprisingly powerful. It was a heap of fun, and gave language to something many women feel but rarely articulate. If you’re hearing this for the first time, this episode will help you understand why you make certain money decisions and where small shifts can make a big difference. If you listened earlier in the year, this is a great moment to reflect on what’s changed and what you might want to take with you into 2026. This is our final episode for 2025. Helene and I will be back in person next week to kick off the first episode of 2026, and we cannot wait to continue the conversation with you. And please remember… Your Money Matters, Your Future Matters, and You - You Matter. See you in 2026.