27. Crowdfunding For Your Handmade Business with Rebecca Wilson

Today I'm joined by Rebecca Wilson - a jeweller, ceramic artist and talented business lady. Rebecca has done successful crowdfunding campaigns and we're going to talk about that today. Crowdfunding is a great way to raise awareness and funds for your business. Join us as we jump in!   EPISODE RECAP Today I'm joined by Rebecca Wilson (0:54) Can you share a little about how you came into jewellery making and ceramics? (1:51) Your work is full of lovely colors and memories. Was that intentional? (3:53) How did you come into this style? (4:42) What is crowdfunding? (5:57) You've done a few crowdfunding campaigns. Can you talk us through what you did and the results? (6:44) How did you get people to know about your crowdfunder and how did you manage the marketing? (12:24) You do crowdfunding to get money but it's also like a launch (14:44) Did you do any press releases? (15:50) A lot of crowdfunding pages also have videos (16:17) Was it important to tell people about a specific event you were trying to raise the money for? (18:18) Did you reach your target? (19:50) The deadline is really important, isn't it? (20:41) Tell us about the next crowdfunder - the one you just finished (23:23) I imagine there's a lot of work that went into these (27:26) It's a lot of work but I'm sure there's momentum behind it (29:17) If you had advice to give someone considering a crowdfunded campaign, what would it be? (30:53)   RESOURCES Rebecca Wilson's Website Rebecca Wilson's Instagram Rebecca Wilson's Facebook