27. Emily Casson – More digital fundraising strategies that work, especially now – Part 2

If you’ve realised how crucial digital fundraising is during the pandemic, and you’re searching for ideas or just reassurance about what to do, I hope you will find this episode really helpful. In it, you will hear the second half of my recent interview with the brilliant (and award-winning) Emily Casson, digital marketing manager at Cats Protection. In today’s episode Emily talks about practical tactics to increase donations through your website; working with streamers and on-line influencers and ideas to help you to successfully innovate during these turbulent times. If you’d like more powerful strategies to help you raise funds during the pandemic, then do check out my new free E-book: Power Through The Pandemic – Seven ways to raise money with major donors, corporates and trusts, even now. You can download it for FREE here: brightspotfundraising.co.uk/power If you found Episode 27 helpful, please do subscribe today, so you won’t miss out on all the other episodes we’re making. Note, if you enjoyed this one, I highly recommend you also listen to episodes 25, 15 and 16, also with Emily. If you want to share this on social media, THANK YOU SO MUCH for spreading the word, which helps us help more charities to survive this difficult year. And Emily and I would love to hear from you – we’re both on Linked In, and on twitter Emily is @EmilyCasson and I’m @woods_rob.