274 :: Matt Kaufman and Caleb Grothaus of Palmer-Donavin :: Culture as a Competitive Advantage

In episode 274, Bradley is joined by Vice President of Sales, Matt Kaufman and Sales Manager, Caleb Grothaus of Palmer-Donavin.  They discuss setting expectations for their top performing sales people.  They also share concerns for when the next recession hits, whether their sales team will know how to work to make sales again. Tune in to hear about the upcoming exciting changes coming to The Behind Your Back Podcast! This episode is brought to you by Capital One Trade Credit *** If you enjoyed this podcast, we'd sincerely appreciate it if you left a review on Apple Podcasts. The feedback helps improve the show and helps with our visibility as well. The more people listen to the podcast, the more we can invest into it to make it even better.   Since we're asking for things . . . we'd also love it if you recommended this show to your friends and colleagues. Your network looks to people like you to learn where to invest their time and attention. We'd love the opportunity to add value to more people in our community.   Sign up for the Behind Your Back Newsletter that arrives twice each month and delivers insights and ideas to help you sell more, faster, at higher margins:   For more info: behindyourbackpodcast.com Follow us on Instagram: instagram.com/behindyourbackceo Subscribe to our YouTube Channel: The Behind Your Back Sales Co. Capital One Trade Credit: capitalone.com/trade-credit