274: Surprising Studies Reveal How You Should Market to Executives

This episode discusses Selling to the C-Suite and addresses studies that the authors conducted showing how we should market to executives to reach them early in the buying process, when the executives are most involved. Join me every day for this podcast covering leadership, marketing, and sales skills for lawyers.  You can join the discussion by leaving me a voicemail by going to https://anchor.fm/AttorneyDSY and hitting the “message button”. You can of course also send me your question or comments on social: Twitter: https://twitter.com/AttorneyDSY Facebook: https://www.facebook.com/AttorneyDSY/ Instagram: https://www.instagram.com/attorneydsy/ LinkedIn: https://www.linkedin.com/in/dscrivenyoung/ Youtube: https://www.youtube.com/user/ILEnviroLawBlog You can also join me live on Wednesday night at 7 pm central for the Lawyers Emotional Intelligence Book Club at https://www.facebook.com/LawyersEQ/.  We will be discussing Dr. Marshall Rosenberg’s book, Nonviolent Communication. If you need an attorney or want to refer a case, you can contact me at (312) 239-9722 or [email protected].  Check out my website:  https://www.pecklaw.com/attorney/david-j-scriven-young/.  We provide free consultations. Thanks for listening and watching! Be sure to tune in tomorrow. #law #legal #lawyer #attorney #lawfirm #counsel #selling #c-suite #generalcounsel #GC #CEO #owners #business #studies #marketing