278 - Best of 2025! Decoding the Tech Stack: What Every Business Owner Needs to Know with Ellie Daw episode artwork

EPISODE · Feb 12, 2026 · 41 MIN

278 - Best of 2025! Decoding the Tech Stack: What Every Business Owner Needs to Know with Ellie Daw

from Nikonomics - The Economics of Small Business · host Nikolas Hulewsky

MY NEWSLETTER - https://nikolas-newsletter-241a64.beehiiv.com/subscribeJoin me, Nik (https://x.com/CoFoundersNik), as I interview Ellie Daw (https://x.com/Ellieintech), a multiple-time founder who's built over 40 zero to one product builds!In this episode, we tackle the tech questions that keep business owners up at night. We demystify AI integration, clarify the roles of IT, CIO, and CTO, and discuss how to navigate dev shops without being taken advantage of.Ellie also introduces her new company, Yalla, designed to make your technical infrastructure visible and manage technical debt. If you're a founder or business owner with limited tech experience, this conversation is for you.Questions This Episode Answers:• What's the difference between IT, a CIO, and a CTO?• How can business owners avoid being taken advantage of by dev shops?• What does it mean for a business to be "tech-enabled"?• What is a "tech stack" and how can I track it?• What is "technical debt" and why is it a problem for my business?Enjoy the conversation!__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or email me at [email protected] with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT__________________________This week we covered:

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278 - Best of 2025! Decoding the Tech Stack: What Every Business Owner Needs to Know with Ellie Daw

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