279. One Big Course or Many Smaller Ones? Here's How to Know

What if the advice you've been following about having just one signature course is actually keeping you stuck at six figures? 🚀 I'm answering a listener question that challenges everything the big-name gurus tell you about course creation. Anthony and Melinda from Grow My Salon Business are doing something most experts would say is "wrong" - they have multiple courses instead of one massive signature program. But here's the thing: they might actually be onto something brilliant. The real question isn't whether you should have one course or many - it's understanding your customer journey and building strategically around what your audience actually needs. 🔥 In This Episode: Why the "one signature course" rule might be limiting your growth The critical difference between solving problems and selling identities When sequential vs. parallel courses make sense for your business How to optimize your first funnel before creating new ones Ready to get your offers in front of people who actually want to buy from you (even If you've never touched Ads Manager)? Launch your First List-Building Ad in 5 Days - No Money Wasted, No Tech Headaches - Get the FREE Training HERE.💫   💚 💚 💚  Salome Get full show notes here Follow The Launch Lounge on Instagram.