279. Why External Capability Lands Differently; Commercial Real Estate Leadership

The commercial real estate principals who know why their team isn't performing can't always change their behaviour. In episode 279 of Commercial Real Estate Leadership, Darren Krakowiak reports that the gap between knowing the problem and fixing it is almost always due to a lack of time. And why, even when principals do find the time to deliver accountability, agents have often learned how to deflect it. This episode introduces Sales Management as a Service, a structured weekly sales management program built specifically for Australian commercial real estate agencies. You'll discover: 🔹 Why understanding the problem doesn't automatically change agent behaviour 🔹 How external accountability lands differently than accountability from the principal 🔹 Why weekly coaching and support outperforms occasional training for your team 🔹 How principals stay informed without carrying the sales management workload 🔹 The financial case for investing in structured, external sales management If your team isn't prospecting consistently and the sales management process keeps landing back on your desk, this episode reveals what to do about it. --- Email [email protected] and put the word "GROW" in the subject line to take the first step towards accelerating revenue growth in your commercial real estate agency with the right people on your team, serving ideal clients inside a business that just works. To find out more about Sales Management as a Service, visit cresuccess.co/sales and register your interest.  Visit the CRE Success website: cresuccess.co Read the episode anecdote, get the transcript and watch the video recording of the podcast here: cresuccess.co/blog/279 To share this episode or your thoughts on it, tag us on socials: @cresuccess or use our hashtag: #cresuccess If you enjoy the show, leave us a rating or review on Apple Podcasts or Spotify. Connect with Darren Krakowiak on LinkedIn Podcast music sourced from audioblocks.com