$28.4 Billion Dollar Hemp Industry Can’t Be Put Back in the Bottle ft Jim Higdon

California wants to ban hemp. Texas is protecting it. Spritz and Big Alcohol are lobbying to crush it.The enemy of my enemy is my friend? Not in the cannabinoid space.The hemp industry stands at a crossroads. With federal clarity still missing, states pulling in opposite directions, and Big Alcohol leaning on lawmakers, billions are at stake in hemp’s next chapter.This week we sit down with Jim Higdon, Co-Founder of Cornbread Hemp, to unpack it allThe bipartisan letter signed by 27 members of Congress to protect hempWhy Gavin Newsom’s winery ties matter in the hemp beverage fightHow Big Alcohol is lobbying to crush hemp — and what comes next for a one-plant solution Chapters00:00 Introduction and Current State of the Hemp Industry03:04 Bipartisan Support and Legislative Challenges05:46 The Path to a One Plant Solution08:54 California's Unique Position in the Hemp Debate11:57 The Impact of Alcohol Industry on Hemp Legislation14:57 The Future of Hemp and Spirits Collaboration26:03 Navigating Legislative Challenges in California32:30 The Complex Landscape of Cannabis Regulations35:25 Texas: A State in Legislative Limbo39:01 Rescheduling Cannabis: Implications for the Industry42:15 Innovative Partnerships: Normalizing Cannabis in SportsSummaryIn this conversation, Bryan Fields and Kellen Finney engage with Jim Hagan to discuss the current state of the hemp industry, focusing on legislative challenges, bipartisan support, and the path towards a unified cannabis solution. They explore the unique regulatory landscape in California, the impact of the alcohol industry on hemp legislation, and the ongoing developments in Texas. The discussion also touches on the implications of cannabis rescheduling and innovative marketing strategies, including sponsorships in sports, to normalize hemp products.Guest Links:https://www.cornbreadhemp.com/https://hempsupporter.com/team/jim-higdon/https://x.com/jimhigdonhttps://www.linkedin.com/in/jameshigdon/Our Links Bryan Fields on TwitterKellan Finney on TwitterThe Dime on TwitterAt Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared  global podcastThe Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished.Sign up for our playbook here:🎥 YouTube:  The Dime📸 Instagram:  The Dimehttps://www.newton-insights.com/ Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.