EPISODE · Mar 8, 2022 · 59 MIN
#28 - Advertising as art: How ad testing enhances creativity
from Inside Insights
Jo Rigby, Strategic Channel Director at Zappi, discusses libraries and local politics, why advertising creatives should act more like musicians or comedians and shares how being targeted for abuse on Twitter has made her fearless. Pressed for time? Catch the key takeaways at the 40 minute mark.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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#28 - Advertising as art: How ad testing enhances creativity
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