#28 Daniel Frazier: Multi-Unit Mindset, Daniel Frazier's Secrets to Restaurant Domination episode artwork

EPISODE · Jul 29, 2025 · 50 MIN

#28 Daniel Frazier: Multi-Unit Mindset, Daniel Frazier's Secrets to Restaurant Domination

from Serves You Right · host Andrew Roy

In this episode of Serves You Right, I sit down with Daniel Frazier, Director of Operations and General Manager of The Pharmacy Burger Parlor & Beer Garden in Nashville. Starting as a host, Daniel worked his way up the ladder and now oversees a fleet of restaurant concepts…including a food hall, a beer garden, and an airport location, each with its own challenges and quirks.Today we had an unfiltered, thoughtful conversation about what it really takes to lead with heart in an industry that often forgets to care.Expect to Learn:Why “not caring” might make management easier...but worseThe emotional math behind firing someone the right wayHow to scale leadership across multiple locations without losing your soulWhat Daniel looks for in hires (it’s not just restaurant experience)How beer selection can tell your restaurant’s storyThe art of training staff to describe beer in ways that dazzleWhy weekly payroll isn’t just about money: it’s about moraleThe surprising overlap between hospitality and datingDaniel’s hilarious story about a post-dentist server blinking in slow motionLinks of Interest:  thepharmacyburger.com  @thepharmacynashville  on InstagramThe Pharmacy Burger on FacebookCicerone program (Beer Certification Program)Service starts now.Follow the show:⁠⁠ ⁠⁠Spotify⁠⁠⁠⁠,⁠⁠ ⁠⁠Apple Podcasts⁠⁠⁠⁠,⁠⁠ ⁠⁠YouTube⁠⁠⁠⁠I talk mostly to people in and around the service industry space. I'm looking to hear from the people I wish I could have talked to when I was coming up in restaurants. Said another way: I am trying to make sense of this wild, beautiful mess of a life, and help others that are feeling similarly confused and/or lost. You can find more of my work at⁠⁠ ⁠⁠⁠⁠my blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, and all my social links are at the bottom of that page.Classic Episodes You May Like:-#10:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Nat Harry, cocktail expert!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-#14:⁠⁠⁠⁠⁠⁠ ⁠⁠Dr. Shalini Bahl, mindful marketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-#22:⁠⁠⁠⁠⁠Doug Frost MW MS⁠⁠⁠⁠⁠-#23:⁠⁠⁠⁠Jeffrey Morgenthaler⁠⁠⁠⁠As always, I’m just here taking notes, trying to figure out what it all means.Cheers

In this episode of Serves You Right, I sit down with Daniel Frazier, Director of Operations and General Manager of The Pharmacy Burger Parlor & Beer Garden in Nashville. Starting as a host, Daniel worked his way up the ladder and now oversees a fleet of restaurant concepts…including a food hall, a beer garden, and an airport location, each with its own challenges and quirks.Today we had an unfiltered, thoughtful conversation about what it really takes to lead with heart in an industry that often forgets to care.Expect to Learn:Why “not caring” might make management easier...but worseThe emotional math behind firing someone the right wayHow to scale leadership across multiple locations without losing your soulWhat Daniel looks for in hires (it’s not just restaurant experience)How beer selection can tell your restaurant’s storyThe art of training staff to describe beer in ways that dazzleWhy weekly payroll isn’t just about money: it’s about moraleThe surprising overlap between hospitality and datingDaniel’s hilarious story about a post-dentist server blinking in slow motionLinks of Interest:  thepharmacyburger.com  @thepharmacynashville  on InstagramThe Pharmacy Burger on FacebookCicerone program (Beer Certification Program)Service starts now.Follow the show:⁠⁠ ⁠⁠Spotify⁠⁠⁠⁠,⁠⁠ ⁠⁠Apple Podcasts⁠⁠⁠⁠,⁠⁠ ⁠⁠YouTube⁠⁠⁠⁠I talk mostly to people in and around the service industry space. I'm looking to hear from the people I wish I could have talked to when I was coming up in restaurants. Said another way: I am trying to make sense of this wild, beautiful mess of a life, and help others that are feeling similarly confused and/or lost. You can find more of my work at⁠⁠ ⁠⁠⁠⁠my blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, and all my social links are at the bottom of that page.Classic Episodes You May Like:-#10:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Nat Harry, cocktail expert!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-#14:⁠⁠⁠⁠⁠⁠ ⁠⁠Dr. Shalini Bahl, mindful marketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-#22:⁠⁠⁠⁠⁠Doug Frost MW MS⁠⁠⁠⁠⁠-#23:⁠⁠⁠⁠Jeffrey Morgenthaler⁠⁠⁠⁠As always, I’m just here taking notes, trying to figure out what it all means.Cheers

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#28 Daniel Frazier: Multi-Unit Mindset, Daniel Frazier's Secrets to Restaurant Domination

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This episode was published on July 29, 2025.

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In this episode of Serves You Right, I sit down with Daniel Frazier, Director of Operations and General Manager of The Pharmacy Burger Parlor & Beer Garden in Nashville. Starting as a host, Daniel worked his way up the ladder and now oversees a...

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