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28. Is it more important to be different or distinctive? episode artwork

May 14, 2023 10 min

28. Is it more important to be different or distinctive?

from Marketing MasterClass - Psychology in Communication Hosted by Michal Szaniecki

In this episode we're trying to understand the importance of being different on the USP level vs being distinctive. We show how being different may be important, but it's typically not a permanent advantage. And how it is critical to be distinctive for the growth of our brand. As always, share your thoughts at [email protected]. And see you in the next episode!

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28. Is it more important to be different or distinctive?

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This episode is 10 minutes long.

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This episode was published on May 14, 2023.

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