28: Jessica Yellin tells us why people are turning to news influencers and away from cable news, how political ads really work, and what to expect this election cycle

EPISODE NOTE: This episode was recorded prior to the October 7, 2023 attack on Israel and the start of the Israel and Hamas war.   This week's guest: Jessica Yellin Jessica Yellin is the founder of News Not Noise, which brings news to people in new and engaging ways. She breaks down complicated issues, interviews experts, and answers questions with facts and context, all from the phone. Prior to that, Yellin was the Chief White House Correspondent for CNN where she interviewed President Obama, Secretary of State Hillary Clinton, First Lady Michelle Obama, among others. Jessica is a Peabody, Gracie and Emmy award-winning political journalist and also the author of Savage News, which was published in 2019. ––––––––––––––––––––––– Where to find Jessica: Instagram (Jessica also reports directly from this account): https://www.instagram.com/jessicayellin/ X: https://twitter.com/jessicayellin  News Not Noise: https://newsnotnoise.com/   — Where to find James and Daniel: LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger — Don't miss an episode of Taking Inventory. Make sure to follow us on LinkedIn and Twitter! Subscribe to our newsletter: https://www.takinginventorypod.com/