28 Why You Need to Niche Down and Show Up — Mary Dougherty

Mary Dougherty is a wedding photographer who only does 15 weddings a year.  But like all of us she started doing anything that people would pay her to do. Overtime she built a base by blogging consistently and posting regularly on social media. However once she had her first kid she no longer could keep up with everything she was doing and it forced her to focus on what was essential to keeping her business going and that was really making sure that she took care of her clients. During that season she focused on doing less, raised her prices and valued her work. Besides doing weddings she also coaches other photographers and hosts a camp in the Adirondacks where photographers can get together and shoot real couples learn from each other and build their portfolio. Her biggest tips for people during the Coronavirus Stay Home are: Clarify who you are. Show up for people Reach out to people for virtual coffee dates Get a hold of Mary: https://marydougherty.com/ Instagram @mary.dougherty