EPISODE · Jun 26, 2026 · 29 MIN
#281 How a $39 Patient Special Boosted New Patient Conversion and Treatment Acceptance
from Dental Marketing Goat · host Gary Bird
Send us Fan Mail🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/4vuWz6v🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/43lY2Ai➖➖➖➖Dentists don’t realize how many new patients they’re losing before the front desk ever picks up the phone.In this episode, Gary Bird sits down with Dr. Jancy Parkerson to break down how her practice booked 17 of 23 missed new patient calls using an AI receptionist, how a $39 new patient special led to a $10,000 cash case, and how membership plans are helping retain more fee-for-service patients long-term.You’ll learn how to improve phone conversion, optimize new patient specials, reduce missed-call losses, and create a better patient experience without adding more pressure to your team. Gary shares real-world data from SMC and tactical strategies dental practices can use right now to drive new patient growth.Subscribe to Dental Marketing Goat for more dental marketing, phone conversion, practice management, and fee-for-service growth strategies every week.Connect with our Guest, Here ⤵️Website: https://chattanoogadentalarts.com/Connect with our Host, Gary Bird, Here ⤵️SMC: https://bit.ly/4fxFOTIPersonal: https://bit.ly/4vAdu7FWant the strategies we talk about delivered to your inbox? Subscribe to Dental Marketing Digest: https://bit.ly/4uku2zu➖➖➖➖Dental Marketing Goat is the go-to podcast for dentists who want to grow faster, market smarter, and build practices that thrive in today’s competitive landscape.Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National, recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks, and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team, and systems to drive predictable growth.🚀 Want to see how SMC can help you grow?📱 Book a call here:➡️ https://bit.ly/4aAtM8x🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/📅 Upcoming Events ➡️https://smcnational.com/events
What this episode covers
Send us Fan Mail 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://bit.ly/4vuWz6v 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/43lY2Ai ➖➖➖➖ Dentists don’t realize how many new patients they’re losing before the front desk ever picks up the phone. In this episode, Gary Bird sits down with Dr. Jancy Parkerson to break down how her practice booked 17 of 23 missed new patient calls using an AI receptionist, how a $39 new patient special led to a ...
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#281 How a $39 Patient Special Boosted New Patient Conversion and Treatment Acceptance
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