285 – 🎯 Essential Marketing Strategies with David Portnowitz

What this episode covers

In this episode, we get to talk with David Portnowitz, Chief Marketing Officer at Star2Star, a Sangoma company. We discuss Star2Star, their solutions, and how they’re providing services that address the challenges of our new normal. We also delve into Marketing in the 20s and leverage the lessons learned from 2020 to ready business for the future. Additionally, we evaluate the current marketing trends and hypothesize which opportunities hold the most value. ✨ Episode Sponsor * Auth0: https://auth0.com* Auth0 on YouTube: https://www.youtube.com/auth0* Auth0 on Twitch: https://www.twitch.tv/auth0* Auth0 Avocado Labs online meetup events: https://avocadolabs.dev/ 🔗 Episode Links * Twitter: https://twitter.com/dportno* LinkedIn: https://www.linkedin.com/in/david-portnowitz/* Star2Star: https://www.star2star.com* Sangoma: https://www.sangoma.com* Project Hail Mary: https://www.amazon.com/Project-Hail-Mary-Andy-Weir/dp/0593135202* Desktop-as-a-Service: https://www.star2star.com/DaaS* Host: Frederick Weiss: https://twitter.com/FrederickWeiss 📜 Transcript Frederick Weiss: welcome. I am Frederick Philip von Weiss, and you are consuming the Thunder Nerds! a conversation with the people behind the technology that love what they do, and do tech good!  Welcome to the show everybody. Go ahead and start live chatting with us. [00:01:38] We'll answer your questions in the order they are received. Additionally, make sure you subscribe to the show at href="https://www.google.com/url?q=https://www.youtube.com/ThunderNerds&sa=D&source=editors&ust=1627674359067000&usg=AOvVaw3gCcZPsNxT62-exhYh3Az5">YouTube.com/ThunderNerds and click on that notification bell to get alerts for new videos. And we also have exclusive subscriber giveaways. Now with that being said, and without any ados being furthered, let's go ahead and welcome our guests. [00:02:03] We have: speaker, host, bourbon connoisseur, and chief marketing officer at Star2Star, a Sangoma company. David Portnowitz! David, welcome to the show. Appreciate you coming. [00:02:17] David Portnowitz: [00:02:17] Thanks so much for having me, Frederick, it  is so good to be here with you. I know this has been something we've been trying to schedule for a while. [00:02:24] And I got to ask you about avocado labs. I'm getting hungry now. [00:02:28] Frederick Weiss: [00:02:28] yeah, I hear what you mean. I do enjoy the avocado  in the guacamole. It's one of my favorite treats, but yeah,