#285 - Why Your Donors Aren't Giving Again

from Nonprofit Lowdown Hosted by Rhea Wong

What if I told you the reason 82% of your donors never give again is because of something you’re doing? 😳 It’s true - we churn through first-time givers by failing to build real relationships and showcase impact. We leave donors confused about what their money achieved, then bombard them with more asks. Donors ghost you because you’re giving them buyer’s remorse. 👻 On this week’s straight-talk episode, I’m exploring the psychology behind why donors flee and how we inadvertently trigger their buyer’s remorse. Learn how to flip the script to create onboarding journeys that wow donors by: Asking the right questions to uncover their motivations Closing the story loop to spotlight their investment Shifting from extracting value to nurturing truly reciprocal partnerships If you’re shaking your head thinking, “Rhea gets me!” - this discussion is for you. I’m bringing solutions that transform donor retention from 20% to 80% overnight. Listen now! Important links: https://go.rheawong.com/big-ask-gifts-program

Episode details come from the podcast's RSS feed.

Embed this episode

Attribution link and audio player

Ready to play

#285 - Why Your Donors Aren't Giving Again

0:00 18:33

No transcript yet.

Requests help us decide what to transcribe next.

Share this episode

Similar podcasts

The Atheist Experience The Atheist Community of Austin The Atheist Experience is a weekly show in Austin, Texas geared at a non-atheist and atheist audience. The Atheist Experience is produced by the Atheist Community of Austin. The Atheist Community of Austin is organized as a nonprofit educational corporation to develop and support the atheist community, to provide opportunities for socializing and friendship, to promote secular viewpoints, to encourage positive atheist culture, to defend the first amendment principle of state-church separation, to oppose discrimination against atheists and to work with other organizations in pursuit of common goals. We define atheism as the lack of belief in gods. This definition also encompasses what most people call agnosticism. Become a supporter of this podcast: https://www.spreaker.com/podcast/the-atheist-experience--3254896/support. Explicit The Nonprofit Reframe Brittny Wilson and Nia Wassink Nonprofits and their staff are undervalued, under-appreciated, and un-relenting. Brittny and Nia stand shoulder-to-shoulder with these amazing, incredible staff and talk about the realities of the sector that nobody wants to talk about. This is NOT another nonprofit best practices podcast. Topics covered include dysfunctional boards, gala mishaps, the issues with philanthropy and so much more! Explicit

Frequently asked questions

How long is this episode of Nonprofit Lowdown?

This episode is 18 minutes long.

When was this Nonprofit Lowdown episode published?

This episode was published on May 6, 2024.

Can I download this Nonprofit Lowdown episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.