286. Driven to Succeed: Turn Doubt Into Your Competitive Advantage episode artwork

EPISODE · May 7, 2026 · 27 MIN

286. Driven to Succeed: Turn Doubt Into Your Competitive Advantage

from Think Fast Talk Smart: Communication Techniques · host Matt Abrahams, Think Fast Talk Smart

Confidence, clarity, and speaking when it matters.Confident communication isn’t about being the loudest in the room. For Susie Wolff, it’s about displaying assurance before you even open your mouth.Wolff is a former professional race car driver, managing director of F1 Academy, and author of Driven. Throughout her career in one of the world's most male-dominated industries, she’s learned that confidence starts within. “If you want others to believe in you, you need to at least have confidence in your own abilities,” she says. By letting her capabilities speak for themselves, Wolff felt she didn’t have to. “I was never the loudest voice in the room. But I made sure when I did speak that I really had something to say.”In this special episode of Think Fast, Talk Smart, co-hosted by Matt Abrahams and Tiggy Valen, Wolff shares how inner drive creates outer clarity. From delivering hard truths with empathy to achieving buy-in for a bold vision, Wolff offers lessons on communicating with confidence, even in the face of stiff competition.Episode Reference Links:Susie WolffSusie’s Book: DrivenTiggy ValenPaddock ProjectEp.235 Refine, Reframe, Repeat: Make Your Communication a Slam Dunk  Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (02:29) - Early Motorsport Passion (03:24) - Finding Your Voice (04:56) - Building Confidence (05:51) - Becoming a Leader (08:11) - Cross-Cultural Communication (09:20) - Building F1 Academy (13:43) - Giving Tough Feedback (16:55) - Embracing Discomfort (19:24) - The Final Three Questions (26:06) - Conclusion ********Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.Strawberry.me. Get 50% off your first coaching session today at Strawberry.me/smart

Confidence, clarity, and speaking when it matters.Confident communication isn’t about being the loudest in the room. For Susie Wolff, it’s about displaying assurance before you even open your mouth.Wolff is a former professional race car driver, managing director of F1 Academy, and author of Driven. Throughout her career in one of the world's most male-dominated industries, she’s learned that confidence starts within. “If you want others to believe in you, you need to at least have confidence in your own abilities,” she says. By letting her capabilities speak for themselves, Wolff felt she didn’t have to. “I was never the loudest voice in the room. But I made sure when I did speak that I really had something to say.”In this special episode of Think Fast, Talk Smart, co-hosted by Matt Abrahams and Tiggy Valen, Wolff shares how inner drive creates outer clarity. From delivering hard truths with empathy to achieving buy-in for a bold vision, Wolff offers lessons on communicating with confidence, even in the face of stiff competition.Episode Reference Links:Susie WolffSusie’s Book: DrivenTiggy ValenPaddock ProjectEp.235 Refine, Reframe, Repeat: Make Your Communication a Slam Dunk  Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> [email protected] Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (02:29) - Early Motorsport Passion (03:24) - Finding Your Voice (04:56) - Building Confidence (05:51) - Becoming a Leader (08:11) - Cross-Cultural Communication (09:20) - Building F1 Academy (13:43) - Giving Tough Feedback (16:55) - Embracing Discomfort (19:24) - The Final Three Questions (26:06) - Conclusion ********Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.Strawberry.me. Get 50% off your first coaching session today at Strawberry.me/smart

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286. Driven to Succeed: Turn Doubt Into Your Competitive Advantage

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This episode was published on May 7, 2026.

What is this episode about?

Confidence, clarity, and speaking when it matters.Confident communication isn’t about being the loudest in the room. For Susie Wolff, it’s about displaying assurance before you even open your mouth.Wolff is a former professional race car driver,...

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