#29 - Black Friday e os desafios do E-commerce

from Tecnosfera · host O POVO

A Black Friday – durante muito tempo vista no Brasil como inflexão puramente comunicacional, porém pouco vantajosa em termos de preço de produto – o que é pouco diante do mundo tecnológico envolvido entre o click da compra e a chegada do produto. Convidados: Boscão Nunes, que é consultor em estratégia empresarial e Bruno Pierobon, CEO e fundador da ZUP.

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