29.副业最好的本钱 是你本就热爱的生活 episode artwork

EPISODE · Jul 28, 2026 · 48 MIN

29.副业最好的本钱 是你本就热爱的生活

from 破局点|TURNING POINT

👛你所有的爱好都可以拿来赚钱律师和投资人的副业,为什么不是法律咨询也不是知识付费,而是买买买?社群做了一年半零变现,为什么她们说这才是对的节奏?为什么说"包装比完美重要",三分钟剪完的视频反而比精心拍的更有效?几千人的社群怎么保持活跃?她们说不需要活跃,只需要真诚。欢迎来到《破局点》,我是永豪。本期嘉宾TT和树树,「这钱花的值」播客主播,一个是律师一个是一级市场投资人,两个人在小红书上因为都太能买了认识,网友奔现直接变合伙人。现在小红书一万多粉,八个社群,几千人跟着她们一起买买买。她们甚至会"逼"那些产品做得好但不会营销的小商家上链接、做品牌。✨她们说得最打动我的一句话是:"我们用消费为好产品投票。"不是为了佣金去推,而是自己真的买了、真的好,才会分享。信任不是靠运营技巧攒出来的,是陪伴出来的。欢迎收听~📌时间轴02:16 一个律师,一个投资人——为什么副业偏偏不做知识付费?06:45 启动副业投入了多少?她们的回答让人意外:零成本10:05 发现一个特别好吃的东西,但商家不会做电商怎么办?她们逼着商家上架12:30 社群怎么保持活跃?15:31 八个群三四千人,信任是怎么建起来的?答案简单到你可能不信16:50 信任建立之后发生了什么?群友找她打官司,找他做投资19:02 一个个微信背后是一个个活生生的人——做社群其实是修心22:25 最怕把信任搞砸——什么东西该推,什么东西不该推?24:27 粉丝量比她们大很多的人,变现都没她们好——为什么?26:21 网友奔现做合伙人——是什么让两个人决定一起干?30:23 利润怎么分?五五分,不纠结——蛋糕就这么大,纠结什么?33:49 普通职场人想从兴趣出发做副业,第一步该做什么?36:39 买了一堆课还是不知道怎么开始?39:52 完美主义是副业最大的敌人44:55 为什么说钱只是你帮别人解决问题之后顺带的回报👩本期嘉宾TT:一个爱买羊绒的资深律师,朋友们心中的“哆啦A梦”,女孩子的人生保镖,专业问题和生活问题一站式解决(小红书@TT生活日记)树树:一个爱定制旗袍的金融人,拥有一个退役美妆博主账号,朋友们身边的购物军师,擅长把消费决策当成尽调完成(小红书@树树大王)💡 本期金句:“ 做一个公司的某个领域的负责人,我是有权利要求团队你要做到我想象中的样子的。但当了老板之后,我证明自己市场不买单这件事情对我来讲它不是一个能够闭环的命题。”“你是一个什么的品牌,是由你的基因所决定的。我觉得不要过分的去追求于我成长成一个什么样的样子。”🌟本期福利1. 🎁本期福利~订阅《破局点》并在评论区留言,评论后,扫码进听友群,🎬制作人员主播: 周永豪| 剪辑: 胖鱼酱剪辑室|辅助制作: 咕舟舟感谢场地支持:关雅荻老师的播客空间🙋商务合作:[email protected]✍️公众号:破局点TURNING POINT📕小红书&微博&视频号:破局点欢迎加入我们的听友群,成为“破局者”!可以关注公众号【破局点-永豪】,扫描自动回复的图片上的二维码,就可以加到小助手,邀请你入群。在小宇宙查看该单集文稿

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29.副业最好的本钱 是你本就热爱的生活

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This episode is 48 minutes long.

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This episode was published on July 28, 2026.

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